A complete company re-brand
Telrock is a digital service provider to major lenders and processors across Europe and North America. They approached us to redefine their brand identity. Over the years as the company has grown, numerous assets have been added without too much thought for cohesion. It was for us to streamline the visuals with a bold modern look that would capture everything Telrock stands for.
We kicked off the brand strategy with a set of questions to help us understand who Telrock was and who they wanted to be seen as. In essence, they wanted the brand to exude confidence and authority within the sector.
The visuals themselves needed to be bold and powerful, yet uncomplicated and refined to reflect the services offered.
It was important that the logotype complimented the mark we had created and was also distinct enough to work on its own as a singular brand element. To accomplish this we designed a custom font and introduced some angular aspects to mirror the edges of the mark so they worked together in unison and also on their own.
We strive for uniqueness when it comes to designing brand identities.
Telrock supply three products and these were also given a new look to bring them in-line with the re-branding.
The sites main purpose is to give the potential customer an overview of the products on offer with clear call to actions to produce maximum leads for the sales team.
- Dale Williams - CEO, telrock
Pixel 9 did an excellent job designing and building our new corporate website. They were patient and understanding of our needs, providing guidance and advice throughout the process. I would have no hesitation recommending Pixel 9 to any other company requiring similar services.